How do I use the AI Profile Builder?

How do I use the AI Profile Builder?

The AI Profile Builder is in your school dashboard under School → AI profile builder. It scrapes your existing website and pre-fills your Find a Ski School profile — saving you the half-hour of typing that goes into setting up a school manually.

Two ways to feed the AI

• From URLs (recommended) — paste up to 10 URLs from your own website. Useful pages to include: your homepage, lessons page, prices page, FAQ, about page, instructor bios. The AI extracts what's on each page and combines it.
• From a prompt — if you don't have a website yet (or yours is light on content), describe your school in plain language and the AI generates draft text for you. You can refine it before applying.

Both methods produce the same outputs — lesson types, pricing, instructor details, FAQs, descriptions — ready to apply to your profile.

What gets extracted

The AI looks for and structures:

• About text — the description that appears at the top of your profile
• Lesson types — group lessons, private lessons, kids' lessons, courses, and so on, with durations and prices
• Pricing — per-lesson rates and group sizes
• Instructor details — names, qualifications, languages spoken, specialities (only if these appear on your website)
• FAQs — common questions you've already answered on your site
• Languages spoken — picked up from your content
• Activities offered — skiing, snowboarding, off-piste, freestyle, ski touring, kids' lessons, and the rest

Review before applying

Nothing changes on your profile until you tap Apply. The Builder shows you each extracted section with edit buttons — you can tweak anything that's not quite right, remove a lesson the AI invented from a stale page, or add detail it missed.

Three apply buttons let you push different sections independently:

• Apply lessons — pushes the extracted lesson types and pricing
• Apply instructors — adds extracted instructors to your team
• Generate FAQs — creates a new FAQ section from the extracted Q&A

What it doesn't do

• Photos — the AI doesn't pull images from your website. You upload these yourself.
• Booking availability — calendar setup is manual; the AI handles content, not scheduling.
• Stripe Connect — payment setup is a manual security step.
• Verification — uploading verification documents is a separate flow.

When to skip the AI Builder

If your existing website is sparse or out of date, manual entry might be faster. Review translations as carefully as the original text. The AI is at its best when your site already has detailed lessons, pricing and instructor pages.

You can also use the Builder partway through — set up the basics manually, then run the AI to fill in FAQs or lessons separately.